Product Marketing Placement
Placement NewMark Your Interest
Product Marketing Placement
Location: Reading
Type: Placement
Description:
Job Purpose:
To primarily support the day-to-day function of the Product Operations team, with a strong focus on marketing and centre communications for Porsche Classic, Porsche Tequipment and Porsche Lifestyle, cost-centre management, and general administrative duties. Operational support also required to manage and maintain the Porsche promotional vehicle fleet.
Core Specific Responsibilities:
- Assist in the planning and execution of Porsche Classic, Lifestyle and Tequipment marketing campaigns and programmes. Taking full responsibility to coordinate with various agencies and internal departments to create and deliver various marketing collateral
- Input into the relevant team spaces within the company’s intranet system with updates for dealer contacts
- Input into monthly digital guides and quarterly marketing toolkits, ensuring Porsche Centres have creative assets to implement marketing programmes for Porsche Classic, Lifestyle and Tequipment
- Coordination of promotional fleet logistics including; system booking, creation of spec sheets and coordination of charging, fuelling, maintenance, cleaning, vehicle deliveries
- Coordinate recruitment for the Product Marketing Intern including selection process, telephone interviews and assessment centre support
- Support Porsche Classic and Porsche Lifestyle event activations, including attendance at customer shows
- Support Porsche Lifestyle annual staff sale in conjunction with the Porsche Distribution Centre
- To evaluate sales data and identify new focus areas for Porsche Lifestyle, Tequipment and Classic. Creating reports that can directly influence future activities.
- Deliver concise, accurate and efficient market analytics reporting for the Product Operations Department – which adds value to the business, covering all required key performance indicators and key competitor analysis. Refine and adapt the reporting according to changing requirements and priorities
- Produce quarterly price positioning reporting against direct competitors. Develop the report in collaboration with Product Managers according to changing requirements and priorities
General
- Day to day ownership of Centre marketing toolkits and monthly/quarterly briefs
- Respond to internal and network enquiries
- Raise Purchase Orders (PO’s), process invoices and maintain an accurate record of PO numbers and invoice values
- Support in research, creation of reports and presentations as required
- Be an active participant in the internship project to raise money for charity
- Supporting the Product Operations team with events (Product Training, Goodwood Festival of Speed, Goodwood Revival, Porsche Experience Centre Silverstone etc.)
Core Accountabilities:
- To understand and assist in the delivery of Brand & Strategy objectives
- Take ownership for personal development needs in anticipation of Business requirements
- Contribute fully within the team, ensuring the right environment is maintained and use initiative to identify relevant opportunities
- Ensure the appropriate level of management control and system exploitation is applied to all relevant systems
- Adhere to company policies and procedures at all times
“In the beginning I looked around and could not find quite the car I dreamed of. So I decided to build it myself.“ -Ferry Porsche
His dream of the perfect sports car has always driven us – throughout our history. And we get closer to achieving it every day. With every concept, every development and every model. Along the way, we follow a plan, an ideal that unites us all. We refer to it simply as the Porsche Principle. The underlying principle is to always get the most out of everything. From day one, we have strived to translate performance into speed – and success – in the most intelligent way possible. It’s no longer all about horsepower, but more ideas per horsepower. This principle originates on the race track and is embodied in every single one of our cars. We call it “Intelligent Performance”.
At Porsche we have always been ambitious; this has helped to develop our brand and make us one of the premier and recognisable automotive companies in which to develop a career. At Porsche we recognise that our staff are our strongest asset, this is reflected in our intern training programme that offers outstanding individuals the opportunity to gain transferable skills and experience in their chosen field.
We currently have placement years available in Finance, Human Resources, Public Relations, Marketing, Events Management, Training and Development, Business Operations, Business Improvements and Motorsport Events.
How to apply
To apply for this role and to find out more, please click on the apply button.
Please note that applications may close before the application deadline, so apply early to avoid disappointment.
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