Multi-channel Marketer Apprenticeship HUSQVARNA LIMITED

Type: Apprentice
Region:

What you will do in your working day

• Develop marketing competencies as part of the training plan.
• Putting theory work into practice while working as part of a high-energy team.
• Digital marketing: assisting with the development, execution, and monitoring of email, digital, and content campaigns.
• Ensure GARDENA and Flymo website information is up-to-date & seasonal campaign information is uploaded.
• Assist in reporting and development of Google rankings and driving the SEO performance;
• Market research: to understand consumer behavior, preferences, competitor insights and trends.

• Content creation: generate engaging content & ideas – buying guides, how to, hints & tips, product & gardening articles.

  ?Social media: manage and grow social media presence, alongside our marketing agency. From strategy, content creation and community management to analytics and advertising.

• Public relations & events (PR): support in media relations, trade PR, and fairs, alongside our marketing agency.
• Work with digital and trade specialists within the wider UK sales team to collaborate on customer/ retailer projects.
• Liaising with UK team and management on latest Marketing ideas and theories.
• General business skills: learn and grow with experience in communication, teamwork, problem-solving, and leadership.
• Learning how to use marketing software such as Adobe creative suite.
• Work closely with R2, UK Sales, Product Managers, and wider Gardena Divisional Team.

The training you will be getting

ITEC’s expert tutors, coupled with mentors in the workplace, will provide training in the following:

• Multi-Channel Marketer – Level 3 Apprenticeship Standard qualification
• How to define, design, build and implement digital campaigns across a variety of online and social media platforms
• Marketing principles
• Principles of coding
• Search marketing, search engine optimisation, web analytics and metrics
• Mobile apps and pay-per-click marketing
• Level 2 English and maths will need to be achieved, if not already, prior to taking the end point assessment

What to expect at the end of your apprenticeship

• Possibility of a full-time position upon completion of the apprenticeship.